The Dolce bouquet is expanded with a new, refined floral perfume. Dolce&Gabbana Beauty launches Dolce Rose, the very first eau de toilette of the collection, which shows the Dolce girl from a new side. She radiates strength, is cheerful and social, has her heart on her sleeve and strolls through the streets with a spontaneous femininity. Cheerfulness predominates in Dolce Rose, a fruity and floral perfume that is just as bursting with energy as the Dolce girl.
Dolce Rose pays homage to the most iconic flower of all time – a symbol of love, beauty and femininity so typical of Dolce&Gabbana. The eau de toilette is an addictively delicious, fruity, floral fragrance in which delicate 'rose absolute' and fresh 'rose centifolia' merge with soft musk and spicy red currant. Playful and full of energy, that is the Dolce Rose perfume. A rose scent with an elegant appearance.
The glass bottle has the same soft curves and elegant, feminine silhouette as the original Dolce fragrance, but with a radiant pink hue that refers to the rose scent at the heart of this fruity, floral perfume. The iconic flower cap is now bright red, paying homage to the bubbly personality of the Dolce girl and the captivating facets of the Dolce Rose perfume.
The campaign stars Deva Cassel as the face of Dolce Rose. Deva is the perfect embodiment of the playful and joyful energy that the Dolce girl exudes. She came up with a Dolce Rose dance on Dolce&Gabbana's TikTok account. The brand invites all Dolce girls around the world to recreate Deva's choreography and show their own #RoseAttitude.