L'Oréal Paris Studio Line Matt & Messy Fiber Paste with the unique fiber formula gives the hair a matte effect as if there is no product in the hair. The ultra-strong hold provides long-lasting texture and definition, without being greasy. Easy to apply and rinse out. Ideal for a rugged and sexy look.How to use?Apply evenly to dry or damp hair. Mess up your hairdo with your palms, then model with your fingertips from the roots.