We all want our make-up to look fresh all day and feel comfortable. Rimmel London therefore introduces the Lasting Finish 25 Hour Foundation. It is the first foundation that can withstand sweat, heat and moisture that does not run out. The revolutionary formula, supplemented by a revitalizing mineral complex and hydrating aquaprimer, gives the overworked skin new energy and a hydrating feeling all day long. There is no sign of fatigue for up to 25 hours!