L'Oréal Paris Préférence Ultra Platinum - Platinum Blonde - Bleaching - Packaging damaged

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Préférence Ultra Platinum - Platinum Blonde - Decolorization

L'Oréal Paris Préférence Ultra Platinum is a bleaching treatment that makes the hair up to 9 shades lighter. The bleaching treatment is suitable for lightening both natural, uncoloured hair and already coloured hair. This bleaching treatment from L'Oréal Paris has a formula that brightens strongly and lightens the hair up to 9 shades. The bleaching treatment can be applied to blond to brown hair. Préférence Ultra Platinum bleaching treatment contains a strengthening conditioner. The conditioner nourishes the hair intensely and reduces hair breakage by 80%*. The conditioner is enriched with purple pigments that neutralise yellow undertones. You can use the conditioner several times after the colour treatment. This way you keep the pure, platinum blond colour extra long. *Instrumental test

• Bleaching that lightens up to 9 shades
• For a pure, platinum blonde color without a yellow cast.
• With conditioner for 5x stronger hair**Instrumental test
• Protects hair during lightening
• Conditioner enriched with purple pigments